Media Kit
Drive Stick Shift
Drive Stick Shift was found and run by Anton, brand’s content is rooted in education and inspiration, connecting with students, aspiring drivers, and DIY mechanics who are actively looking to level up behind the wheel and under the hood.
How It Started
Anton is Brooklyn’s go-to manual transmission expert — 15 years behind the wheel teaching stick shift, and 5 years building one of the most engaged automotive communities on the internet. With over 100K followers across platforms and partnerships with leading automotive, creator, and lifestyle brands, this is a community that shows up to learn, and that’s exactly what makes it convert. Every script, edit, and post is handled in-house, meaning brand integrations are seamless, authentic, and built for performance.
Content Pillars
1st
Driving Education, Heavy focus on manual driving
2nd
DIY Car Maintenance & Mods
3rd
Car Purchasing, Importing
Past/Current
Partnerships
Drive Stick Shift has partnered with trusted brands across the automotive and lifestyle space, including Scott Towels, Redtiger, Pelsee, WolfBox, and Noco. These collaborations reflect a consistent commitment to partnering with brands that serve drivers, gearheads, and hands-on enthusiasts, the exact audience that shows up here every day.
Scott Home & Auto
Strong disposable towels and cloths for heavy-duty cleaning, automotive maintenance, and home improvement
NOCO Boost
Noco Boost are Ultra-compact, yet powerful devices capable of starting any vechile
REDTIGER®
A dash camera company who’s technology speaks directly to the safety-conscious, hands-on driver that Drive Stick Shift attracts every day.
Marketing
WOLFBOX specializes in high- quality front and rear view mirror dash cameras, along with a wide array of automotive products and modifications.
Reach- By Numbers
Instagram is Drive Stick Shift’s most powerful platform, and the numbers back it up. In the last 30 days alone (February 2026), content reached 3.6M accounts with 3.8M views and generated over 167K interactions, with 90% of that reach coming from non-followers — a clear signal that this content travels well beyond its core audience. The channel added 6,600 new followers in a single month, reflecting consistent, compounding growth. For brands, that 92.7% non-follower reach means every partnership delivers genuine discovery-level exposure — not just a message to an existing fanbase, but real distribution to hundreds of thousands of new eyes every month. Combined with an active presence on YouTube, TikTok, and Amazon, Drive Stick Shift is built to put your brand in front of the right audience, at scale.
Followers
Key Demographic
#1 Age Group
Median Age Range
Audience Demographics
Drive Stick Shift’s audience is predominantly male 93.4% skewing heavily toward the 25–34 bracket, the most commercially active demographic on the platform. With strong representation across the 18–24 and 35–44 ranges as well, this is an audience in their prime spending years, actively making decisions about cars, gear, and the road ahead. These are the guys researching their next vehicle, wrenching on weekends, and looking for content from someone who actually knows what they’re talking about, not an algorithm-chasing highlight reel.
Partnership Packages & Pricing
Drive Stick Shift works with brands that serve drivers, DIY mechanics, and automotive enthusiasts. Every collaboration is designed to integrate products naturally into real driving and hands-on scenarios — ensuring authentic demonstrations and measurable audience engagement.
Partnerships can include product reviews, educational integrations, social media distribution, and optional installation demonstrations through the Ride Ready network.
Work With Us
Ready to put your brand in front of 3.6M monthly eyeballs? Let’s talk
Location
Beautiful Brooklyn
New York 11235
